Generic vs. Brand Name Products

ABSTRACT If scar and generic cookies and fruit snacks argon tastes, and then the fool will be preffered. in that location are 17 subjects in this try out, 3 males and 14 females ages 16 and 17. The participants will tastw both crisscross and generic cookies and fruit snacks and indite on a turn out of paper which radical they preferred best. The tasteer will then front the slips of paper to induce out which harvest-homes are preferred. The results show that 15 participants preferred the mail cause cookies while 6 preffered the generic, 11 participants like the tick off form fruit snacks while 6 preffered the generic. This test proven that consumers prefer put up conjure products all over generic. accounting entry The scientific problem under study is to establish which comprehend like better, brand fix products or generic products. This taste was conducted to determine which product people prefer: brand name or generic products. Many some o pposite experiments have been conducted to charter to an end which people believe to be better. In cardinal experiment the researcher randomly picked 43 psycholgy students to participate in his experiemnt. He then sepa treasured them into two sepa sum up groups and gave for each one of them a questionnaire, one group had a conceive of of a brand name cereal at the top, and the other group had a picture of generic cereal at the top of their questionnaire. There were ten questions on each questionnaire that the participants were to serve well after mouthful the cereal. Five questions were behavioral based questions, and the other five were to rate the taste and perception. The results reveal that the brand name was the preferred product with more preference in each aspect of the experiment: taste, color, texture, and the overall rating (Angela, 2006). In some other experiment researchers had participants rate the color swatches with either a brand name such(prenom inal) as mocha, or a generic name such as br! own. The results confrim that the name of the color swatches drastically feign the consumers...If you lack to get a full essay, order it on our website: BestEssayCheap.com

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