Marketing Plan Essay Example | Topics and Well Written Essays - 1500 words - 6

Marketing Plan - Essay Example forms of senior citizens day care Centre’s since the 1970s which are defined as community-based programs that are designed to meet the needs of minimally impaired adults through an individualized plan of care for part of the 24-hour day. According to the 2000 census, there are 3,407 senior citizens day care centers operating in the United States, serving primarily people with dementia (including Alzheimers disease) and the frail elderly who do not have dementia though experts suggest that this number is fast going to rise as more and more people require and seek these services, (Lakdawalla, Bhattacharya, Goldman, & National Bureau of Economic Research, 2001) The Sunset Senior Citizens Daycares mission is to provide a program of social, recreational, and health activities and services in a group setting that will keep our clients as comfortable as possible and at the same time caring for their immediate individual needs In the recent past, the demand for senior citizens day care centres has considerably grown. The lifestyles of the population has changed making the people need care at significantly early age thus the need to have more of this centres. This makes a venture such as opening this centre economically viable. In recent years, the age at which people adult day care services has considerably become lower as a result of the lifestyle diseases among other things. Therefore it seems that people age faster they did before. Family structures are also evolving and people prefer to have their aging loved ones cared for in these centres so that they get a chance to go make a living, (Kane, 1986). The technological environment changes rapidly and therefore people’s needs also follow these trends. The clients will need a variety of foods that are healthy and at the right times. They will also need to be entertained with activities like playing cards or board games and also scheduling activities such as bowling or even tennis if it is available. Other

Theology of the cross of Jesus Essay Example for Free

Theology of the cross of Jesus Essay Outline the key elements in Pauls theology of the cross of Jesus, making careful reference to the text of his letters. Paul was one of the earliest and most influential Christian theologians, therefore it is very important that readers of the Bible scrutinize the words and implications of his writings if they wish to grasp a clear understanding of the key elements of his theology. Pauls writings and letters make up a significant part of the New Testament, providing plenty of evidence from which to gain insights. Despite the fact that academics continue to argue over whether or not a valid understanding of Pauls theology can be gained from what is essentially a collection of letters crafted for specific situations, through a close reading of the texts the most important and significant elements of his theology cannot fail to be noticed. It is evident from Pauls writings that he believes the cross of Jesus to be of integral importance to the Christian message he preaches. On one hand the cross acts as a symbol with which to inspire and teach the new followers of Christianity, and on the other hand, as an essential element in the fulfilment of Jesus destiny, the reality of Gods sacrifice and proof of the love he feels towards his people. Paul emphasises the symbolic and practical importance of the cross throughout his letters, one example of this being in Philippians, when Paul implies by corollary that the cross is a Christian symbol around which the followers of Christ can gather and seek redemption: For manylive as enemies of the cross of Christ. Their end is destruction, their god is the belly, and they glory in their shame, with minds set on earthly things (Philippians 3:18-19) The symbolic significance of the cross is undeniable, and it has become one of the most enduring symbols of Christianity in the world today. The importance of the cross is certainly one of the key elements of Pauls theology and Carey C. Newman, (among others) attributes this to the fact that Pauls primary task in life and thought was to interpret his conversion experience1. In other words, to preach his gospel to the new community of Christians and to allow them to fully comprehend the importance of Christ, the crucifixion and the resurrection as a cornerstone of their faith, Paul takes the symbol of the cross and harnesses its dramatic significance as a way of reaching out to his congregation. One of the major themes in Pauls writing is the importance of the resurrection, and a significant part of his theology regarding the cross is evident in the way he juxtaposes the two, one example being in his letter to the Romans: The death he died he died to sin, once and for all, but the life he lives he lives to God. So you must also consider yourselves dead to sin and alive to God in Christ Jesus (Romans 6:10-11) In this verse Paul emphasises the fact that Jesus crucifixion upon the cross is representative of mankind being cleansed from sin. The juxtaposition of the crucifixion imagery and the Christian belief in eternal life is important as it shows that Paul considered the two to be inextricably linked the powerful nature of the resurrection is enhanced and strengthened by the fact that it is twinned with the image of Jesus and his cross. Paul seems to have held two theories about the significance of Jesus death on the cross as a theological concept and how it concerns the human reality of sin. David Horrell in The Introduction to the study of Paul defines these as a sacrificial interpretation and a participationist2 interpretation. During his letter to the Philippians, Paul seems to be hinting that he endorses the participationist interpretation. Paul discusses the crucifixion and the cross in the context of an important Christian experience, almost like a baptism which the followers of Christ must endure. Paul holds himself up as an example of this: For his sake I have suffered the loss of all things and count them as refuse, in order that I may gain Christ and be found in him (Philippians 3:8) He therefore implies in this letter that his theology of the cross is based on a participationist interpretation and that Jesuss cross and crucifixion are symbolic of the suffering which Christians must endure in order to gain Christ and be found in him. Pauls participationist interpretation is also mentioned in a more explicit manner in his earlier letter to the Romans, this time dealing with the theoretical implications as opposed to the practical ones: We know that our old self was crucified with him so that the sinful body might be destroyed, and we might no longer be enslaved to sin. (Romans 6:6) However, Pauls theology of the cross also seems to encompass a sacrificial interpretation, as he points out throughout his letters. In his letter to the Philippians Paul concentrates upon the cross as an important reminder of the suffering endured by Christ. Christ JesusAnd being found in human form he humbled himself and became obedient unto death, even death on a cross. Therefore God has highly exalted him (Philippians 2:6-9) This sacrificial interpretation is obviously an important element of Pauls theology. Firstly because Paul saw it as his mission to convert non-believers to Christianity, secondly as an apostle and preacher he felt it necessary to glorify Jesus and the sacrifice endured by him. This was especially important in Pauls own lifetime when Christianity was a fledgling religion. Paul referred to the cross as a way for others to understand his conversion experience or call and in this way, the sacrificial interpretation of Jesus crucifixion is one of the key elements in Pauls theology. In his first letter to the Corinthians, Paul also refers to the sacrificial importance of the cross in an attempt to heal rifts which have developed between different factions in the church at Corinth. Thus, Paul emphasises once again how Jesus death on the cross is important symbolically and a necessary tool in his futile efforts to unite the Christian Church. These two Pauline interpretations of the cross may seem to be conflicting but they are both important elements of Pauls theology and essential to the understanding of how Paul understands and preaches his gospel message. The participationist interpretation allows Paul to craft the Christian message in a manner which will appeal to and include each individual Christian. In the passages supporting the theory that Pauls theology is based on a sacrificial interpretation, the emphasis placed on the symbolic importance of Jesus cross aids Paul in his efforts to unite the Christian movement under a recognisable and meaningful emblem. In my opinion Pauls different interpretations of the cross throughout his writings do not undermine each other. The cross of Jesus was an integral part of Pauls teaching and the theology concerning it is diverse and complex. I think Pauls different interpretations of the cross show how he preached his theology to the Christians. While his theology may never be understood in its entirety, Paul does allow the key elements of his beliefs to underpin his teachings and with a variety of texts to gain information from the reader can gain insights into the heterogeneous nature of Pauls gospel message. Paul also speaks about the cross in a more obscure and mystical manner at other points in his letters (particularly in his two letters to the Corinthians). In 1 Corinthians he outlines the power of the Cross in relation to his preaching and the meaning behind this and similar statements may is not immediately obvious: For Christ did not send me to baptise but to preach the gospel, and not with eloquent wisdom lest the cross of Christ be emptied of its power. (1 Corinthians 1:17) These passages raise very complex theological questions but one definite conclusion that can be drawn is that Pauls theology is rooted firmly in the belief that the power of the cross is bound up with the power of the Holy Spirit (and in turn, the power of God and Jesus). Therefore, Pauls gospel was revealed to him directly by the Holy Spirit and so Paul considers himself to be preaching the actual words of Jesus3. Paul believes that the cross of Jesus is extremely powerful, transcending symbolic and practical significance to take up a position of prime importance in Pauline and Christian theology as a whole. Pauls letters make up a large and theologically significant part of the New Testament. This is slightly ironic as the purpose of Pauls letters to the different churches is to address specific issues and problems which have arisen within the fledgling Christian communities there. Paul did not ostensibly write with the intention of outlining or illuminating his views on Christian Theology, or indeed his own theological views. There is no doubt however, that the essence of his theology is fundamental to the advice and teachings included in his writings and therefore, it is possible to pick out the key elements of Pauls theology concerning the resurrection, God, Christian lifestyle, and (as I have concentrated on in this essay), the Cross of Jesus. Pauls letters were included in the New Testament presumably because those in charge of crafting it believed that Pauls letters were representative of his theology and therefore worthy of inclusion. Although it is impossible to pinpoint Pauls theological views precisely and in their entirety, I think it is important to draw what conclusions we can after a careful reading of his work. Paul does not lay out his theology in an easy and obvious manner, but the key elements are apparent to any reader. Pauls theology of the Cross of Jesus has many complex implications, especially with regard to anti-Semitism and the Crucifixion as an integral part of the Christian faith, however, by studying Pauls writings and by attempting to gain some understanding of their cultural, social and historical context I think it is possible to gain a proper understanding of Pauls personal beliefs and theology and to see how these views have shaped Christianity throughout the ages. Bibliography The Bible (Revised Standard Version), American Bible Society, New York, 1946 Raymond E. Brown An Introduction To The New Testament ABRL, Doubleday (1997) Mehrdad Fatehi The Spirits Relation to the Risen Lord in Paul Mohr Seibeck (2000) Robert G. Hamerton-Kelly Sacred Violence Pauls Hermeneutic of the Cross Fortress Press, Minneapolis (1992) David M. Hay (ed) Pauline Theology, Volume II Fortress Press, Minneapolis (1993) David M. Hay and E. Elizabeth Johnson (eds.) Pauline Theology, Volume III Fortress Press, Minneapolis (1995) David M. Hay and E. Elizabeth Johnson (eds.) Pauline Theology, Volume IV Scholars Press, Atlanta, Georgia (1997) David Horrell An Introduction To The Study Of Paul Continuum, London, New York (2000) A. M. Hunter Interpreting Pauls Gospel SCM Press, London (1954) Robert Jewett Saint Paul Returns to the Movies Triumph over Shame William B Eerdmans Publishing Company, Grand Rapids, Michigan/ Cambridge, UK (1999) Brice L. Martin Christ and the Law in Paul E. J. Brill, Leiden New York Kobenhaun Koln (1989) Sven Millert Limited and Universal Salvation A text oriented and Hermeneutical Study of Two Perspectives in Paul CB, New Testament Series 31, Almqvist and Wiksell International (1999) C. E. D. Moule Essays in New Testament Interpretation Cambridge University Press (1982) Carey C. Newman Pauls Glory Christology Tradition and Rhetoric E. J. Brill, leiden New York Kobenhaun Koln (1992) John A. T. Robinson The Body A Study in Pauline Theology SCM Press, London (1952) E. P. Sanders Paul Oxford University Press, Oxford, New York (1992) A. J. M. Wedderburn (ed) Paul and Jesus: Collected Essays JSOT Press Sheffield (1989) 1 Pauls Glory Christology Tradition and Rhetoric (see bibliography) 2 Chapter 5, page 53 3 The Spirits functions in Relation to the Risen Lord (see Bibliography)

Pakistan and Afghanistan Essay -- Politics, War, Turmoil

From the 1980’s onwards, Pakistan and Afghanistan have been at the forefront of numerous socio-political events germane to the rise of Islamic fundamentalism. The multifarious factors involved form a perplexing web of competing narratives that resist straightforward explanation. This essay will delve into the milieu, seeking alternative theories to construct a cogent thesis for the growth of fundamentalism. In doing so, it will examine the Islamisation policies of Pakistan’s Zia-ul-Haq administration and its congruence with United States interests at the time. Particular focus will be given to the Afghanistan – Pakistan dyad and how the recent return of international forces perpetuates the conditions that allow Islamic fundamentalism to prosper. As a state whose principal raison d'à ªtre is for the protection of Muslims, Pakistan had historically struggled with defining what its Islamic mandate entailed. Arriving in power via a coup d’à ©tat, Zia-ul-Haq employed religion to attain popular legitimacy, orchestrating Islamic reform as a deceitful pretence for securing power (Kennedy 1990: 73). Correspondingly, the Soviet invasion of Afghanistan solidified the role of Islamic politics, with Zia-ul-Haq exhibiting a distinct preference for radical groups as a counterweight to communist ideology (Fuller 1991: 11). The most visible sign of creeping religiosity appeared in 1982 with the declaration that â€Å"national dress† and Islamic studies were mandatory for government employees (Cohen 1988: 314). Underlying this conversion, the government funded the expansion of an increasingly radical madrasa based education system - with the intention to transform the electoral landscape and boost support for Islamic parties ( Nasr 2000: 147). Through th... ...ndamentalists who demur at the state’s very existence, we can opine that Pakistan may already have crossed the Rubicon. This essay has elucidated that Pakistan and Afghanistan are a point of convergence for a litany of failed, arguably asinine policies by both the chief protagonists and outside interests. As such, the rise of Islamic fundamentalism represents the logical endpoint for an array of policies that mobilised extremist religious dogma to achieve geostrategic objectives. Crucially, the abject failure of all involved to disband and reintegrate those forces into a legitimate Afghan state has proved calamitous in its consequences. With recent international intervention bolstering the ideological sources of fundamentalism and with the nexus of instability spreading deep into Pakistan, the continued prominence of Islamic fundamentalism appears inevitable.

The Battle of the Sexes

The battle of the sexes has raged on as long as anyone can remember. Each sex, at some point, has either wanted or believed they had the upper hand over the other. It can be in the form of a power struggle or manipulation that one sex proves itself dominant over the other. Many times they find that they are evenly matched. The power balance in today’s society is fairly balanced. We have men who show deep feeling and women who are aggressive and harsh. We also have the opposite in both sexes.Science is still working to discover how much our DNA affects our sex in terms of aggressiveness, affections and other factors in relationships. Science has yet to prove that there is a battle of the sexes at genetic level. Therefore much of it is dictated by society and its expectations of a particular sex. These expectations change through time and there are always exceptions to the rules. There was a time when women were dominant in certain areas, such as the household and men were releg ated to dominate out of doors.There are other times where males are completely dominant and the female submissive. The roles change back and forth through time, each time getting a little more evenly balanced between the sexes. For the most part, today’s society see men and women as equals. There are still issues to be addressed but for the most part we are equal in almost everything. The movie â€Å"How to Lose a Guy in 10 Days, is set in present time and shows both sexes as equally driven to succeed. Andi, the main female, is a modern woman who believes most relationships fail because men just don’t understand the female mind.She believes that men allow themselves be driven off due to certain things women tend to do in relationships. She also believes that men don’t want to put forth the effort that a true relationship takes to succeed. She sets out to prove this by betting her boss she can â€Å"lose a guy in 10 days† by doing everything that is usual ly the death of a relationship. She picks out a man named Ben and sets to work. Andi is a modern woman who believes that she is an equal in every way to the male in a relationship and even superior at times.She does everything she can to prove her point. She tries things such as clinging, mentioning marriage, calling his mother and many others. Ben, the main male, believes that women want to fall in love and make that the goal of a relationship when they meet a man. He believes that by telling a woman what she wants to hear and overlooking her â€Å"quirks† men can make any woman fall in love with them. He too makes a bet with his co workers that he can get a woman to fall in love with in 10 days. He picks Andi at the same time she picks him.Both believe that they understand the opposite sex better than the other and can gain the upper hand in a relationship. Ben is shown as an over confident male who thinks ignoring all the things she is doing will make her fall in love him within 10 days. Outwardly he overlooks her buying a dog â€Å"for them†, interrupting his poker games and similar incidents but inwardly he is cringing. He cannot figure out how she turned into such a clingy, needy, marriage minded woman so quickly. Andi, for her part, cannot believe he has not yet called the relationship off.Both find that without all the games and manipulation, they are on equal ground and the male-female relationship does not have to be a contest and their perceptions of the opposite sex were not always correct. In the movie, â€Å"The Wedding Crashers†, the two main male characters, John and Jeremy, have been breaking hearts for years. They believe that flirting and sex are fine as long as they do not get attached. They portrayed as not believing love is worth the risk you must take to get it. If you fall in love, you get hurt so avoiding commitment of any sort is one of their most basic rules.They crash weddings to pick up bridesmaids, whom they w ill never see again and enjoy woman after woman with no regrets. They are successful in business and do not think of the future as it pertains to love. In the 1990, where this movie is set, men are still portrayed as being a more knowledgeable regarding the opposite sex. They believe if they say the right things and keep it casual they are safe from being pulled into a relationship. The women in the film, Claire and her sister Gloria, approach the male –female relationship from opposite directions.Claire is self assured and believes herself to be too smart to fall for the usual pickup lines and manipulations. She holds herself at a distance to causing men to have to approach her rather than approaching them. Gloria is manipulative and aggressive. She is a cheerful and persistent pursuer and does not allow herself to be deterred. Both women reflect the modern woman in different ways. Claire shows it with her self assurance and Gloria with her belief that she can be the aggress or in a relationship. Both are facets of the era we live in and there is no right or wrong in these representations.As the characters find out, both sexes can be the user or the used, depending on the circumstance. Claire has the power to draw the men to her by being aloof or unobtainable, thereby issuing a challenge to the males to overcome her barriers. She is diplomatic but does not meet a man halfway. She likes to control the situation on her terms. Gloria is the complete opposite of her sister and goes after her chosen man with using all her wiles. She is sweet one minute and throwing a tantrum the next, all the while keeping her intended fascinated by her mercurial moods.She has no problem initiating sex and as with most present day women, is not afraid to admit she has a sex drive. Claire is not a prudish woman but chooses more carefully then her impulsive sister. Gloria tends to be needier than Claire, clinging to her chosen man because she worries her clinging will drive hi m off. Claire is presented as a strong woman who will take only the right man and not just anyone who happens along. When John falls for Claire, Jeremy is stunned and dismayed. He urges John to remember the rules they followed. , who wants an immediate commitment from him.While John is trying to woo Claire, who remains just out of reach, Jeremy is targeted by Gloria. She begins to pursue him so intensely that she frightens him. The couples are shown as opposites of each other with the female aggressor in one relationship and the male aggressor in the other. It shows the modern day balance that both sexes have worked hard to achieve and maintain. The results are both couples finding out that both mixes work and they really want to continue their . relationships. The Philadelphia Story is set in the 40s and the main female, Tracy Lord, is a rich, spoiled woman used to getting her way.She has beauty and she has money and that is what really matters in that society. With those two thing s, she can treat a man anyway she likes and be admired for it. People consider her strong and willful but consider it her right to be so. Of all the characters in this movie, the female Tracy, wields most of the power. While the husbands are given certain due simply because they are men, she uses all the expected female wiles and they capitulate. The males are shown as expected to cater to the woman’s whims because she is a rich and beautiful prize.The female acts as she is expected to and in return makes demands of the men that must be filled, lest she move on to the next beau. This was an age of romance as well and both men and women were portrayed as romantic at heart. The males are also shown as having a softer side. Tracy breaks up with her groom, George, because he misunderstood a situation and didn’t believe what she told him happened. He storms out, leaving a church full of wedding guests and everything set to go. Another man offers to step in but it is ex husb and Dexter, who has been in love with her since they divorced, who marries Tracy.In the time of â€Å"The Philadelphia Story† women were expected to draw the men to them, rather than pursue them openly. There were always exceptions to this rule, especially for the extremely wealthy. Women were to be ladylike at all times, however, this gave them power even as it took some from them. Men could openly pursue a lady but if she chose to play coy or hard to get, they would have to work hard to win her favor. Men were portrayed as sophisticated and suave. They were the aggressors, but only to the point that they be the chosen one.They still had to curry favor from the female to keep her as their prize. Women were admired more for wealth, beauty and elegance in those days than for intelligence or imagination. Today’s expectations of the sexes are much different for most people. Women are accepted as equally intelligent, imaginative and brave. We now have women in combat; this does not reflect on them as women, it enhances their appeal. Men are doing cooking shows and designing clothing. There are still diving lines in some areas but we are making progress as shown in the films and in life.Blustain, S. (2000, November). The New Gender Wars. Psychology Today, 33, 42. Cohan, S. (1997). Masked Men: Masculinity and the Movies in the Fifties. Bloomington, IN: Indiana University Press. Connell, Robert William: Gender and Power, Cambridge: University Press 1987 Essentials of Sociology (2005) Appelbaum,R. , Duneier, M. & Giddius, A. Website: http://www2. wwnorton. com/college/soc/essoc/reviews/ch09. asp Galician, M. (2004). Sex, Love & Romance in the Mass Media: Analysis & Criticism of Unrealistic Portrayals & Their Influence. Mahwah, NJ: Lawrence Erlbaum Associates.How to Lose a Guy in 10 Days (2003) starring Kate Hudson, Matthew McCaughey and Adam Goldberg. Directed by Donald Petrie, Paramount Studios The Philadelphia Story (1940) starring Katherine Hepburn, C ary Grant and James Stewart, Directed by George Cukor, Warner Bros. The Wedding Crashers (2005) starring Owen C Wilson, Vince Vaughn, Christopher Walkin Directed by David Dobkin, New Line Home Entertainment Channel 14 Battle of the Sexes Website: http://www. channel4. com/science/microsites/B/battle_sexes/ Wikipedia (2007): Culture and Gender Roles Website: http://en. wikipedia. org/wiki/Gender_role#Culture_and_gender_roles

Accounting Capstone Essay

It appears to me that both companies have had some weaknesses and have shown some improvements. I am wary of Pepsico because its current liabilities have increased faster than its assets. However, Coca-Cola’s assets have decreased along with its liabilities. Both companies have increased inventory, though Pepsico’s increase has been much higher than Coca-Cola’s (9.86% to 0.28%). Normally, this is cause for concern, but both companies’ inventory turnover also has improved. There are several other pros and cons for both companies. One reason to be cautious about either one is that they both have weak acid test ratios. Pepsico’s fell from 0.95 to 0.87. Coca-Cola’s fell from 0.81 to 0.72). An acid-test ratio of less than 1 shows that a company will have difficulty paying its debts. My final decision is based on profitability. Pepsico’s profit margin decreased from 14.4% to 12.5%. Coca-Cola’s decreased from 22.3% to 21.1%. See more:  Manifest Destiny essay Both have decreased, but Coca-Cola’s is much higher. So, I would choose Coca-Cola. What Does Acid-Test Ratio Mean? A stringent indicator that determines whether a firm has enough short-term assets to cover its immediate liabilities without selling inventory. The acid-test ratio is far more strenuous than the working capital ratio, primarily because the working capital ratio allows for the inclusion of inventory assets. Calculated by: Investopedia explains Acid-Test Ratio Companies with ratios of less than 1 cannot pay their current liabilities and should be looked at with extreme caution. Furthermore, if the acid-test  ratio is much lower than the working capital ratio, it means current assets are highly dependent on inventory. Retail stores are examples of this type of business. The term comes from the way gold miners would test whether their findings were real gold nuggets. Unlike other metals, gold does not corrode in acid; if the nugget didn’t dissolve when submerged in acid, it was said to have passed the acid test. If a company’s financial statements pass the figurative acid test, this indicates its financial integrity

Teen Pregnancy essays

Teen Pregnancy essays The numbers of teenage pregnancy are very high but when you think about the numbers most could have been prevented with the use of protection. Some people may not afford condoms but if you cannot afford a condom you cannot afford a baby. Children from homes ran by teenage mothers go through a hard time in life. Teenage mothers have no time for other things, because they are busy taking care of their baby. Most teen mothers end up dropping out of high school, because they do not have time for school anymore. They work for low wages to make money and support the child. Some teenagers try to stay in school to have a good image, so that other people in school do not look at them as a pregnant teenager but as just one of them. Most teens that have had sex wish they had waited longer and most teens and adults believe that it is important for teens to be given a strong message from society that they should not have sex until they are at least out of high school. Other teens do what they have to do and give their full support to the child, they stay in school until close the time of their babys delivery date. When teenagers plan to have intercourse, they should think about whether or not they could handle a child in their life. Each year, women around the world experience 75 million unwanted pregnancies. Unwanted pregnancy can happen for two main reasons: either the couple was not using contraception, or the method they were using failed. There are many reasons why people do not use contraception to prevent unwanted pregnancy, including lack of access to family planning information and services; incest or rape; personal or religious beliefs; inadequate knowledge about the risks of pregnancy following unprotected sexual relations; and women's limited decision-making ability with regard to sexual relations and contraceptive use. There are many reasons a woman may not want to have a child at a particular time in he...

Definition and Examples of Vocabulary

Definition and Examples of Vocabulary Vocabulary refers to all the words of a language, or to the words used by a particular person or group. Also called  wordstock,  lexicon, and lexis. English has a stunningly bastard vocabulary, says linguist John McWhorter. Out of all of the words in the Oxford English Dictionary,...no less than ninetys and Observations below. Also see: Active Vocabulary and Passive VocabularyCommon Word RootsIntroduction to EtymologyLexical CompetenceLexicalizationLexicogrammar Vocabulary-Building Exercises and Quizzes Vocabulary Quiz #1: Defining Words in ContextVocabulary Quiz on the I Have a Dream Speech by Martin Luther King, Jr. EtymologyFrom the Latin, name Examples and Observations How many words are there in the English language?No easy answer is possible. In order to reach a credible total, there must be agreement about what to count as an item of vocabulary and also something physical to count or to serve as the basis for an estimate . . ..In effect, the overall vocabulary is beyond strict statistical assessment. Nonetheless, limited counts take place and serve useful ends, and some rough indications can be given about the overall vocabulary. The Oxford English Dictionary (1989) defines over 500,000 items described as words in a promotional press release. The average college, desk, or family dictionary defines over 100,000 such items. Specialist dictionaries contain vast lists of words and word-like items . . .. When printed material of this kind is taken into account, along with lists of geographical, zoological, botanical, and other usages, the crude but credible total for words and word-like forms in present-day English is somewhere over a billion items.( Tom McArthur, The Oxford Companion to the English Language. Oxford University Press, 1992) Vocabulary AcquisitionBy age two, spoken vocabulary usually exceeds 200 words. . . . Three-year-olds have an active vocabulary of at least 2,000 words, and some have far more. By five, the figure is well over 4,000. The suggestion is that they are learning, on average, three or four new words a day.(David Crystal, How Language Works. Overlook, 2005)A Bastard VocabularyEnglish, probably more so than any language on earth, has a stunningly bastard vocabulary. Somewhere between 80 and 90 percent of all the words in the OED [Oxford English Dictionary] were born from other languages. Old English, lest we forget, was already an amalgam of Germanic tongues, Celtic, and Latin, with pinches of Scandinavian and Old French influence as well.(David Wolman, Righting the Mother Tongue: From Olde English to Email, the Tangled Story of English Spelling. Harper, 2010)The vocabulary of English is currently 70 to 80 percent composed of words of Greek and Latin origin, but it is certainly not a Romance language, it is a Germanic one. Evidence of this may be found in the fact that it is quite easy to create a sentence without words of Latin origin, but pretty much impossible to make one that has no words from Old English.(Ammon Shea, Bad English: A History of Linguistic Aggravation. Pergee, 2014) Canadian English VocabularyTo summarize the comparative status of the vocabulary of Canadian English, it may be said that, where British and American English differ, Canadian English inclines usually toward American forms; that the language brought by American and British settlers was transferred to Canada largely intact, without a significant degree of differentiation caused by contact with Canadian Aboriginal languages (or with French); and that the number of true Canadianisms, which is to say Canadian words for things that have other names in other dialects, is small, but nonetheless adequate for asserting the status of Canadian English as an identifiable dialect at the lexical levela distinct type of North American English.(Charles Boberg, The English Language in Canada: Status, History and Comparative Analysis. Cambridge University Press, 2010)British English and American English[T]here is a much greater number of American words and expressions in British English than vice versa . The much stronger flow of borrowing seems to go from American to British. Moreover, in general speakers of British English appear to know more Americanisms than speakers of American English know British words and expressions.(Zoltn Kà ¶vecses, American English: An Introduction. Broadview Press, 2000) Scottish EnglishThe official and usual literary language of Scotland has for three centuries been Standard Englishpronounced, though, with a Scottish accent and retaining a few Scotticisms in vocabulary. This Scottish English co-exists with Scots in an accent and traditional-dialect set-up comparable with that found in the north of England . . ..(John Christopher Wells, Accents of English: The British Isles. Cambridge University Press, 1986)Australian EnglishAustralian English is particularly interesting for its rich store of highly colloquial words and expressions. Australian colloquialisms often involve shortening a word. Sometimes the ending -ie or -o is then added, e.g. a truckie is a truck or lorry-driver and a milko delivers the milk; beaut, short for beautiful means great and biggie is a big one. Oz is short for Australia and Aussie is an Australian.(Michael McCarthy and Felicity ODell, English Vocabulary in Use: Upper-Intermediate, 2nd ed. Cambridge University Press, 2001) The Lighter Side of VocabularyEd Miller: I was with a girl once. Wasnt a squaw, but she was purty. She had yellow hair, like, uh . . . oh, like something.Dick Liddil: Like hair bobbed from a ray of sunlight?Ed Miller: Yeah, yeah. Like that. Boy, you talk good.Dick Liddil: You can hide things in vocabulary.(Garret Dillahunt and Paul Schneider in The Assassination of Jesse James by the Coward Robert Ford, 2007) Pronunciation: vo-KAB-ye-lar-ee

4 Awful Situations You Might Find Yourself in if You Could Not Hire Online

4 Awful Situations You Might Find Yourself in if You Could Not Hire Online 4 Awful Situations You Might Find Yourself in if You Could Not Hire Online Hiring a writer online is something you reserve for times when your workload is overwhelming or the task is very challenging and you need the extra help. But imagine a world without the option to hire a custom essay writer online. 1. You Don’t Have Time to Do Other More Important Tasks With all you have on your plate there will be times when the work is simply too much. What if you have something important, like the wedding of a close family member, that you are forced to miss because you need to write a paper? What a disappointment that would be to you and your family. 2. You Have so Much Work You Have No Time for a Job How will you pay for expenses and necessities when you are constantly strapped for time due to the demands of school? The reason you are attending college is to have a career and find a job which improves your finances, but how will that workout if you can not afford to eat now because you can not work? 3. You Never Go out You are young, so are your friends. They find time to go out and enjoy life, but you are always stuck at home because of the demands of school. Life should not be all work and no play, which is no life at all. Hiring a custom essay writer online will free up some time for you to relax a little and enjoy life. 4. You Have Sleepless Nights and Suffer from the Insomniac Hangover You know what we are talking about. That feeling you have when you have been up all night, hunched over your desk typing or writing. Then you look up at the clock and suddenly the sun is out again and it is time to attend your first class. That groggy, sleepy, worn out feeling you have as you force yourself through the day, fighting to stay awake and do whatever it is you need to do. Life does not need to be this way. Give yourself permission to skip nights like this and hire a custom essay writer so you can sleep easy. A world without the option to hire online is a scary thought. While it is true that you should not hire a writer online for every task and assignment, the fact that they are available when you need them is a relief. They are there when you are rushed for time and can not edit nor proofread a long, lengthy paper. You know how to perform these tasks, so you are not missing out on experience when you hire online. It’s just that you simply don’t have the time unless you sacrifice other important events in your life. Give yourself some freedom and take care of your social and academic life at the same time and get a little help with that paper. You will be glad you did.

Task Management Essay Example | Topics and Well Written Essays - 3500 words

Task Management - Essay Example Fresh Snax needs to develop its information system. The possible required system is the one which can reduce inventory and improve service levels simultaneously and a proven management methodologies. It is not only the output that is important; you need to have a fast and accurate service, a consistent quality of the food and a good location. The management of information system includes the following functions: the core function and the support functions. The core function is the people that actually think of design, make and sell a product or a service. A support function helps them to achieve it. Choosing the proper computer system would help the Fresh Snax lessen its burden on the inventories, sales, and orders as well as increasing the profit of the company. Trained and well educated personnel should handle this new system. Like any other new system there will be some negative feedbacks, and from here the project manager will be able to develop it more. Soft System Methodology was developed by Peter Checkland in 1960 and was further developed in 1981. This methodology treats the problem as an opportunity for the company for improvement and enhancement of its system. It includes evaluation of the problem as to why it happens and how to handle it. It includes seven distinct stages: 1. Finding out the problem situation. 2. Expressing the problem situation through rich pictures 3. Selecting how to view the situation and producing root definitions. 4. Building conceptual models of what the system must do for each root definitions. 5. Comparison of the conceptual models with the real world. 6. Identify feasible and desirable changes. 7. Recommendations for taking action to improve the problem situation. Fresh Snax Transformation using the Soft System Methodology Fresh Snax Manager has identified the weaknesses in the current system, including insufficient stock to prepare the orders, poor scheduling of deliveries to customers, and casual staff unable to keep records of deliveries made. Fresh Snax is now aware that in order to keep the loyal customer they need to use the technology to a greater degree and meeting the customer needs. In line with this transformation a new system is being proposed. The new system will integrate a number of business functions, including stock control, recording and accepting customer orders, routing/scheduling of orders and recording of delivered orders. Stage 1 and 2 Fresh Snax is a growing company that supplies fresh quality of sandwiches, home baked snacks, the finest coffee and freshly squeezed fruit juices for sale at premium prices in petrol filling stations. Several problems were encountered specially on the inventories and services to their customer. Thus the problem situation for the company will be how good is the new system and how to evaluate the system performance Will the company benefit

Arguing to Convince Assignment Example | Topics and Well Written Essays - 1000 words

Arguing to Convince - Assignment Example However, the continued extent of freedom has being transferred to the formal set-up whereby individuals believe that restricting them to certain norms in the formal set-up is anyway violating the extent to which they can express their rights and freedoms. Therefore, to maintain their guaranteed rights and freedoms as well as the level of openness, the American modern culture has slowly been promoting a relaxation of restrictions that are normally associated with the formal set-up such as workplaces or formal meetings. This present essay intends to persuade or convince the readers that informality is a positive move towards a more open and natural society. Secondly, the essay will present arguments favoring or agreeing to live in an informal atmosphere. Formalities in the formal set-up According to Clemente, formal practices or behaviors are part of the tradition and culture and therefore, they are things that are passed from one generation to another, with the expectation that those who adhere to these formal practices or behaviors in a formal set-up are showing a high level of discipline and diligence (78-82). Kinosian stated that these formal practices and behaviors are associated with a particular set-up, atmosphere or environment whereby individuals are expected to adopt a particularly different set of behaviors and practices that are totally different with how they interact at home or in informal set-ups (549-551). Rapp and Jackson on their part stated that the formal practices and behaviors are part of the bureaucracies that are associated with formal set-up, where in a great extent there is existence of some form of restrictions to the individuals’ rights and freedoms (103-109). According to Smith, some of the rights that are in a greater extent limited due to the requirement of formal practices and behaviors include the freedom of dressing and speech. The freedom of dressing is restricted in the sense that individuals are limited in the type of c lothes they wear or how they can dress when going to a formal place or attending a formal function. While freedom of speech is limited in the sense that certain words or body of language are restricted in used in the formal set-up (176-181). Kinosian stated that the insistence of adhering to these formal practices or behaviors stifles individuals from fully expressing themselves and fully enjoying their rights and freedom, and it encourages people to have two different sides of characters that may greatly differ, which means that they facilitate people not be open and fully understood by others (549-551). Informality as part of the culture Kinosian stated that formality is part of the traditions and culture, however, informality has become part of the culture because there have been a continued reform of most cultures especially those that were considered retrogressive (549-551). The reforms on most of the world’s culture have been initiated by the heightened extent of global ization, which has enabled people from different cultures to interact thereby refine their individual cultures in order to adopt a common culture that does not lay great emphasis on formalities. Moreover, formalities limits the extent to which two different strangers may get to know each other because formal practices do not encourage probing and there is a strict guideline on how formal communication should take place. Therefore, people should agree to live in an informal atmosphere because it

Revolutions that caused the most change in western society and culture Term Paper - 1

Revolutions that caused the most change in western society and culture - Term Paper Example The transition from agrarian society to trade and commerce which required skilled labor, led to higher productive outcome. The division of labor was focused on technology based specialized skills which could be efficiently exploited within the industries to enhance productivity. Industrial revolution was important breakthrough in manufacturing process as it mechanized the production process through new techniques, machineries and methods into the industrial areas. Through the invention of steam engine, railroad system was created which facilitated transportation of goods and services across wider regions, thus developing stronger network of market for goods across the nations. The industrial revolution brought in radical changes in the socio-political and cultural arenas. Work experience was transformed through technology which not only increased productivity but also offered new opportunities of work to the people, thereby increasing family income. The easy transportation provided people with greater varieties of goods and therefore made markets more competitive. Most importantly, the revolution also helped people to travel greater distances and interact with people coming from different culture, race and color. Indeed, innovations in the field of consumer goods and luxury items significantly impacted the lifestyle of the people who quickly adopted technology within their lives. The American Revolution (1775-1783) is considered as one of the key events in the annals of the history of contemporary times because it brought into existence, the world’s most powerful, developed and wealthy nation. The revolution changed the very dynamics of political geography of the world when defeat of the British forces led to the independence of 13 British colonies of North and forming United States of America. The democratic tenets of American constitution greatly facilitated the changing socio-economic

Critical Evaluation of a Website Essay Example | Topics and Well Written Essays - 500 words

Critical Evaluation of a Website - Essay Example Also, it is possible to contact WWW@sil.org. There is no any information about updates and creation of this web page. It is possible to say that this document is a current one because the organization indicates a current year on the site. The site provides viewers with a link to the home page. Also, the graphics of this site and information display is appealing to users. The purpose of the page web is indicated on the home page. Thus, there is a need for up-to-date information and the exact date of all changes. The information discussed in the article is useful for my purposes because it highlights SIL's philosophy and importance of endangered languages for general community. Unfortunately, the web page lacks objectivity because there is no a bibliography of print sources. The web page leads viewers to other Web resources but omits printed materials on this topic. Taking into account the pros and cons of the web page, it is evident that the key to any successful relationship program is detailed information and its design. Another feature, which is closely connected with this one, is that the better information that visitors have about the author, the more value they will potentially be able to provide. The main weaknesses of the web page are that it does not indicate the last date of changes and a bibliography.

Business Structures Coursework Example | Topics and Well Written Essays - 500 words

Business Structures - Coursework Example General corporations exhibit unlimited life. They continue to exist upon the death of the shareholders. It is easier to transfer the ownership of a general corporation. Such transfer take place through sale of stock and does not affect the management of the business. As a business structure, general corporations have limitations. Relative to sole proprietorship, general corporations are expensive to start due to the large capital base required. The formation of general corporations entails more legal formality. They are also subject to many federal and state rules and regulations during their operations. Formation of S Corporation businesses depend on the decision of the owners to avoid income tax while at the same time keep enjoying the advantages associated with limited liability of corporations. In terms of advantages, the S corporations exhibit the same benefits as the general corporations. Distinction between the advantages of the two businesses structures sets in when it comes to tax issue (Jamison, 2009). S corporations enjoy exemption from double taxation that is mandatory for the general corporations. S Corporations escape from double taxation because reporting of incomes occurs once during the filing of personal tax returns of the shareholders. The liability of shareholders in S Corporation is limited. The major disadvantage of this type of business structure is the dominance in decision-making by the majority shareholder. At times, .the decision made may not be to the best interest of other shareholders. The shareholders in the S corporation must come from the United Stat es. Aliens do not have the right to run the business type. During formation of this business structure, certificate of incorporation is a requirement. A limited liability company combines limited liability features of corporations and limited taxation of sole proprietorship.

Religions Life of Planet Earth Essay Example | Topics and Well Written Essays - 750 words

Religions Life of Planet Earth - Essay Example For instance, if an individual considers himself of the Jewish faith, then that individual must abstain from pork, perform ablution before prayer, and strive to follow the religion as much as possible. One can argue that having the basic creed that God exists can be the basic starting point. Thus, a person can be considered if they believe in a supreme being, worship supreme being, and trying to make others also believe in that supreme being. In today’s era, it is clear that atheism dominates because of the lack of miracles that occur. For instance, during the Abrahamic era, many prophets were notorious for conducting miracles. Jesus had an amazing ability to heal people. Moses was known to split the river with his staff and lead his people to promise land (â€Å"The Abrahamic and Mosaic covenants†). However, these miracles do not occur because faith itself has been relinquished from the heart of a true believer. Religion has become a sacred myth in which practice and i mplementation are almost invisible. Even though the channel for gaining religious knowledge is abundant, it does not interest. The younger generation especially acknowledges sin but is not afraid of any type of punishment from a higher being. Needless to say, most people are not afraid of the wrath of a superior being. The three examples of behaviors or beliefs that must meet the criteria can consist of three crucial factors. For example, if a Muslim boy has the fundamental belief that â€Å"God is one, and Muhammad is the prophet,† then he is only considered a Muslim (Armstrong7). However, if that same body prays 5 times a day, abstains from lust, does not drink alcohol, gives charity, performs hajj, reads the Quran; then clearly he is considered a pious Muslim being. There is a huge difference between a believer and being a good believer. Another example is perfectly depicted through this scenario. If a priest, who is extremely pious as he never misses a service can be deem ed as a religious person. However, if that same priest is engaged in lust and adultery, then he is clearly not religious. Although he might be perfect in every aspect of his piety, if he lacks a certain piece or is indulging in a sin that is considered to be heinous, then clearly he lacks piety (Eliade 15). The third example of piety can be illustrated perfectly through the story of Joseph. However, here his exceptional faith is a final testament towards his piety. Joseph was not only abandoned by his brothers, but he was also tried in court for committing adultery. Scholars say that Joseph as a pious human being never did that as his charm and masculinity was super appealing to the King’s wife, who tried to seduce him. At the end, Joseph’s patience was the hallmark of his prophecy. The moral is the fact that piety is within an individual granted he or she is steadfast and passes through all trials and tribulations (Farid 32). The function of religion is to guide human ity from ignorance towards truth and give them a better understanding of what life is. Religion is supposed to give individuals hope that there is more to life than just existence. It

Business Structures Coursework Example | Topics and Well Written Essays - 500 words

Business Structures - Coursework Example General corporations exhibit unlimited life. They continue to exist upon the death of the shareholders. It is easier to transfer the ownership of a general corporation. Such transfer take place through sale of stock and does not affect the management of the business. As a business structure, general corporations have limitations. Relative to sole proprietorship, general corporations are expensive to start due to the large capital base required. The formation of general corporations entails more legal formality. They are also subject to many federal and state rules and regulations during their operations. Formation of S Corporation businesses depend on the decision of the owners to avoid income tax while at the same time keep enjoying the advantages associated with limited liability of corporations. In terms of advantages, the S corporations exhibit the same benefits as the general corporations. Distinction between the advantages of the two businesses structures sets in when it comes to tax issue (Jamison, 2009). S corporations enjoy exemption from double taxation that is mandatory for the general corporations. S Corporations escape from double taxation because reporting of incomes occurs once during the filing of personal tax returns of the shareholders. The liability of shareholders in S Corporation is limited. The major disadvantage of this type of business structure is the dominance in decision-making by the majority shareholder. At times, .the decision made may not be to the best interest of other shareholders. The shareholders in the S corporation must come from the United Stat es. Aliens do not have the right to run the business type. During formation of this business structure, certificate of incorporation is a requirement. A limited liability company combines limited liability features of corporations and limited taxation of sole proprietorship.

Why Chinese communist party-led governance in China is stable and Essay

Why Chinese communist party-led governance in China is stable and sustainable - Essay Example Chinese Communist Party formed the strategy to achieve a peaceful rise after the entry of China’s economy into rapid growth period. An important role in this was played by the introduction of the Open Door Policy and the Reform in China. Times changed for better during the second half of the 20th century as the world moved from war toward peace. This very important change had a far-reaching impact on all of the world in general and on the developing countries in particular. In the present age, when development and cooperation is sought by most countries, the peaceful rise strategy of China has become consistent with the global trend. Sun Yat-sen expresses this notion in these words, â€Å"World progress is like a tidal wave. Those who ride it will prosper, and those who sail against it will perish† (Yat-sen cited in Jianmin). Chinese communist party-led governance in China is stable and sustainable because of its prudent strategies and foresightedness. Political Trends Mao’s Cultural Revolution caused the state economy to collapse. China was left in a profound identity crisis and required radical restructuring of its national character. Deng Xiaoping’s first challenge after his resumption of power in 1976 was to address this exigency with acceptable values and norms (Lu and Simons). Since 1978, the ruling Communist Party in China has directed the country’s foreign policy at development of strategic partnership with China’s old Western enemies and moved China’s economy toward capitalism.... etween the ideological strategies and fervor that worked during the yenan years, the prevailing condition of peasantry, and demands of the developing economy in China (Pradnyawati 33). â€Å"In  the  post ­Mao  Zedong  era,  the party  ideology  has  successfully  shifted  from  that  of  class struggle  to  one of  economic  development† (Zheng 13). In contrast to Mao, Xiaoping’s pragmatic leadership placed emphasis on economic development of China and relinquished mass political movements. The leadership adopted policies of economic reform at the Third Plenum in December 1978 in order to expand rural incentives and income, boost experimentation in enterprise autonomy, attract foreign direct investment, and reduce central planning. The plenum resolved to accelerate the process of legal reform. After resurgence of the conservatives resulting from military intervention in Beijing on 4 June 1989, the process of economic reform slowed do wn. It was Xiaoping’s visit to China that gave economic reform a new impetus in early 1992. At the 14th Party Congress, Xiaoping’s renewed efforts to make Chinese economy market-oriented got official sanction. Many pro-reform young leaders were rising to top positions at that time. Xiaoping made management of economy in a way that prioritized improvement of living standards in China his primary policy objective even if that required adoption of capitalist measures. Xiaoping’s economic openness policies were publicly endorsed by the Communist Party Politburo. Ever since, China has placed emphasis on economic openness. This has played a great role in China becoming the second largest economy in the contemporary world. State and society The Chinese leadership proceeded toward increasingly pragmatic positions in a variety of fields

History of African American Music Essay Example for Free

History of African American Music Essay The history of African American music has been characterized by a mixture among various forms of music. Country blues, urban blues, New Orleans Jazz, Bebop, big-band jazz, and rhythm and blues, have all influenced each other profoundly. These influences flowed back and forth among the various forms. But, black gospel music had only a very limited effect on popular styles, until a few church-trained artists, such as Sam Cooke and Ray Charles, began to incorporate gospel styling into their popular work. The result is usually described as soul music, a mix of blues, rhythm and blues, and gospel voices. But, if Ray Charles was one of the originators of soul music, Aretha Franklin reshaped it, by bringing even more of her gospel background to bear on secular love songs (Wade and Picardie 27). By combining popular elements with her stunning voice, her great musicianship, and the feeling for a song that she learned in church, Aretha became one of the greatest soul singers to ever live. Aretha Franklin is a well-known pop, RB, and gospel singer. She has been nicknamed â€Å"The Queen of Soul† and is an internationally known artist and a symbol of pride in the African American community. Her popularity soared in 1967 when she released an album containing songs â€Å"I Never Loved a Man†, â€Å"Respect†, and â€Å"Baby I Love You. † Throughout her career she has achieved fifteen Grammy Awards, Lifetime Achievement Award, National Academy of Recording Arts and Sciences Legend Awards, and many Grammy Hall of Fame Awards. In 1987 she became the first woman inducted into the Rock Roll Hall of Fame. Time magazine chose her as one of the most influential artists and entertainers of the 20th century. She sang at Dr. Martin Luther King’s funeral and at former President Bill Clinton’s inaugural party. Although she has all these accomplishments and awards there are other reasons that have driven Franklin to fame and landed her on the front cover of Time magazine on June 28, 1968. The reasons I believe allowed Aretha Franklin to become so successful are the following: Her family’s involvement with religion, the inspiring people that surrounded her, and the pain she suffered. It is clear that because her family’s involvement with religion would be one reason why Aretha Franklin became as famous as a Gospel singer. Some people would say that her love for religion is unbelievable, but after researching her childhood it is very believable. Her father, Reverend Clarence LaVaugh Franklin lived in Shelby Mississippi and preached while living the life of a sharecropper. As soon as he had enough money, he would move to Memphis, Tennessee to become a pastor of two churches. After a couple of years he attended LeMoyne College, and he studied Education and English Literature. With his education he was able to bring a more liberal view to his preaching’s. Then he moved the family to Buffalo, New York. When he had the resources, he moved the family again to Detroit, Michigan were he settled and became a pastor of a churched called New Bethel Baptist Church. He quickly became one of the most famous pastors in the city of Detroit. Aretha was two years old when they made their final move, she would grow up here and grab the emotion of Church and incorporate it into her music. Aretha Franklin’s mom, Barbara V. Skaggers, served as choir director and pianist. Aretha describes her mom as â€Å"a Superb singer, her voice was clear and distinctive†. (Franklin and Ritz, 6) Her parents taught her how to sing with great pride. This was a big issue because the late ‘50s, early ‘60s was a time of turmoil for African Americans. Her father especially tried to instill pride into her. He was a Civil Rights activist and he was a close colleague with Dr. Martin Luther King. With her parents keeping her involved in Church she was bound to become one of the world’s greatest singers. At around age 12, the father recognized Aretha’s talent as a singer. So he took her on the road with his traveling gospel show. This was important because it shows the kind of support Aretha received from her family. It was said, â€Å"She was a spellbinding performer at the age of fourteen. † (Franklin, 3) So her family really supported and inspired her to become a gospel singer. What also made her a great artist was that she had inspiring people all around her. Aretha grew up in Detroit which at the time was a rousing city or a city of hope for the African Americans running away from the brutality of the South. Though Detroit still had its problems such as race riots, many famous musicians grew up there. Also since New Bethel Baptist Church was so prominent, many musicians and political leaders used Reverend Franklin’s pulpit as a platform to sing or speak to the Black’s of Detroit. Aretha was introduced to classical music by Smokey Robinson’s sister Sylvia Burston. She listened to well known local DJ’s like Ruth Brown and Senator Brystal Brown. When Aretha was younger, she would ride her bike to the local park, and on her way home she would stop by a night club where you could here B. B. King perform. She says, â€Å"You could hear the soft sound of his guitar all the way to the sidewalk (Franklin and Ritz, 22). National and local political leaders would give there speeches. Speakers such as Dr. Adam Clayton Powell, Sr. , Dr. Martin Luther King, and Reverend Jesse Jackson would speak powerfully to the church. Aretha was directly influenced by Miriam Anderson, Sammy Davis, and Roy Wilkins. Detroit was overflowing with talent and speakers which I believe also contributed to Aretha’s success. Pain was probably what really drove Aretha Franklin’s success. As stated before, Franklin’s family was highly religious and was continually involved in the Church. But that doesn’t mean that she hadn’t been through a tremendous amount of pain. Early in life her mother and father got a divorce. The father was better suitable to raise Aretha and her four Siblings. The mother moved to Buffalo, New York and tried to make regular visits to see her children. She was supported her children in the best way she could, but when Aretha needed her, she still was not reachable. Matters became worst a few years later when Aretha’s mom dies of a stroke. Aretha described her mom by saying â€Å"she was the absolute lady† (Smith, 3). At age 15 she had her first child and two years later another would come. But Aretha still wanted to go out and be with friends, so her grandmother usually babysat for her periodically. In a time when Black Activism, Feminism, and Sexual Liberation were high, she needed to provide for herself. So when Aretha was old enough and was ready to start performing, she hired a man named Ted White to be her manager. He later became her husband. In the future she would divorce him for a famous actor which would end in divorce, too. Even though in 1968 to 1969, Franklin’s career was rising rapidly. She was still described by her Producer Jerry Wexler as â€Å"a person whose depressions runs deeper than the sea† (Ritchie Unterberger, 3). Then one of Franklin’s highest admirers, gospel giant Mahalia Jackson died. Right after her death a extremely emotional gospel album was released my Aretha â€Å"Amazing Grace† This record was considered to be one of the most emotional records of its time. Much of the pain that Aretha suffered was not really publicized, but still it had to be one of the reasons for her to have such a powerful voice. Aretha Franklin was a successful artist and still inspires musicians today. Her voice is still described as incredible. She has all the awards that she needs to show her talent. Works cited Franklin, Aretha, and David Ritz. Aretha: From These Roots. New York: Villard, 1999. Print. Carroll, Jillian. Aretha Franklin. Chicago: Raintree, 2004. Print.

Hemingway Code Hero Essay -- essays papers

Hemingway Code Hero In this novel A Farewell to Arms by Ernest Hemingway, Hemingway brings about the evolution of Frederick Henry being converted into a code hero in realistic ways. Frederick Henry achieved the six code hero characteristics by the end of the novel with the help of Catherine, a code hero herself. All the characteristics seem to follow the path of a manly person who is continuously striving to live his/her life to the fullest. Throughout this novel, Frederick Henry's behavior matures to the code hero in which Hemingway desires to be. In the start of the novel, Frederick Henry was into over- sensual pleasures and could not control himself until he had spent much time with Catherine and learned how to discipline himself. Henry "had drunk much wine" and roamed from whore house to whore house near the beginning of the novel. He had no control over himself nor could hold his liquor or contain himself from easy women during this time. Henry finally disciplined himself near the end of his stay at the Ospidale Maggoire. The nada concept had been a part of Henry's life from the beginning. Henry stood up nights because the night is a representation of evil and death to him. If he is not asleep, he can avoid having to deal with it. Henry also is accompanied by Catherine during nights at the Ospidale Maggoire. To Henry there "was almost no difference in the night except that is was an even better time" with Catherine. Catherine, who is already a code hero...

Bullying and Mass School Shootings Essay -- Mass Shootings in America

Cho poked his head in the room a couple of times and looked around before exiting and entering a different room. The first shots were heard across the hall, in the hydrology class. It sounded like a nail gun or hammer hitting concrete blocks. Suddenly one could hear a pin drop. Abruptly the classroom door burst open and Cho walked in and raised a Glock 9mm handgun. (Friedman) â€Å"Once I got teased, I could see where the anger came from and what can make someone want to kill,† said Stefan Barone, a fourteen year old. (ABC News) The anger and depression is overwhelming and hard to control. There is no doubt that bullying cause’s suicide, and those bullied often commit acts of violence against others. The mental state of mind one reaches when it involves killing another human being is inconceivable. Some claim there’s a choice to kill or not to kill, or to commit suicide or to live and face the consequences for the killings. This isn’t true, once this point has been reached one is no longer in control, it is as if someone else has tied puppet strings to your limbs and you are now transformed into a killer. The stage has already been set and there is little hope to cancel the play and walk away from the final act. Only the help of others and a long-term safety net can help at this point. Imagine turning into someone unrecognizable and watching as your life rips apart, a life that you worked so hard for, because all hope is lost. You have hit the bottom of â€Å"the well of life†, and deep inside this â€Å"well of life† you understand it’s all because of students. School shootings and suicides result from continuous bullying. As a result, after time some side effects of... ...-sedwicks-shows-how-cruel.html> September 13, 2013. (Picture) News Staff. â€Å"Cyberbullying Does Not ‘cause’ Teen Suicide†. October 20, 2012. Ochberg, Frank. â€Å"Why Does America Lead the World in School Shootings?† February 28, 2012. 2012 Roleff, Tamara. Teen Suicide. San, Diego, California: Green Haven Press, Inc., 2000. Print. Russel, Paul. Many Post readers were Bullied. Canada National Post. 2012 Schusterbauer, Emily. Teen Suicide. Framington Hills, Mi: Greenhaven Press, 2009. Serazio, Michael. â€Å"Shooting for Fame: The (Anti-) Social Media of a YouTube Killer† May 29th, 2009. (Picture) White, Marianna. Bullying Blamed for Death. CanWest Media Works Publication Inc, 2011.

Javier “El Chicharito” Hernandez

Javier Hernandez, aka â€Å"Chicharito†, is a Mexican soccer player who plays for Manchester United, being the first Mexican to do so. Before, he played for the Mexican team Guadalajara (a. k. a Chivas). He made his debut for the Mexico national football team in September 2009 in a match against Colombia and represented them at the 2010 FIFA World Cup scoring two goals. Javier was born in Guadalajara on June 1st, 1988 and first played soccer when he was seven years old. His father, Javier Hernandez Gutierrez, an ex-Mexican soccer player, said he never thought his son would actually make it as a professional. His father’s nickname was â€Å"El Chicharo† after peas because of his identifiable green eyes. Hernandez joined C. D. Guadalajara at the age of nine and signed his first professional contract when he was 15. With all the talk about Hernandez in Mexico it wasn’t known that Manchester United had an eye on Hernandez since October 2009 when a scout went to Mexico that December and reported positively after watching a few games. Because of Javier’s age, it was club originally planned to wait before making a move to sign him, but since he was playing in the FIFA World Cup with the national team, the club rushed into making a bid. On April 8, 2010 Javier was officially signed to English team Manchester United. The 21 year old was the first Mexican to join Manchester United. Back in Mexico it quickly became Chicharito-Mania as he became the most talked about player just weeks before the World Cup. Javier was part of the list to represent Mexico in the World Cup. On June 11, 2010 Hernandez made his FIFA World Cup debut during the opening game of the 2010 tournament against South Africa in a 1-1 draw, coming on in the 73rd minute to replace Guillermo Franco. On 17 June 2010, Hernandez again came off the bench and this time scored his first ever World Cup goal, scoring the first in a 2–0 victory over France. On 27 June 2010, Hernandez made his first start at a World Cup and scored his second goal of the World Cup in Mexico ‘s 3-1 loss against Argentina in the round of 16. FIFA's statistical analysis showed that Hernandez was the quickest player in World Cup 2010, reaching a top speed of 19. 8 miles per hour. World Cup now in the past Hernandez has the mission to succeed in Manchester United. Hernandez made his United debut July 2010, coming on as a substitute for Nani in the 2010 MLS All-Star Game; he then scored his first goal for the club 18 minutes later. Hi carreer so far has been amazing for Hernandez but it’s just the beginning and will need to continue his progress in Manchester United if he wants to be considered a World-Class player up there with players like Lionel Messi, Cristiano Ronaldo, Wayne Rooney etc.

Describe the concept of Moral Relativism Essay

â€Å"You have no right to tell me what to do† and â€Å"What is true for you is not true for me† are great examples of how we do not always accept the real truth in life and these statements are both examples of relativism. There are four kinds of relativism: metaphysical, epistemological, religious and moral which I am going to talk about. Every choice we make is due to each person’s individual morality. Morality is concerned with the free choice of rational human beings, therefore Protagoras shows that there are no moral absolutes when he said â€Å"Man is the measure of all things† in addition moral relativism is the belief that morality does not relate to any absolute standards of right and wrong but good and bad are dependent on culture and circumstance meaning that moral relativism is deontological because it all depends on something being right and wrong. Having a morality may mean that different groups of people may play different versions of football, just like different countries have different legal systems, in addition having a certain moral could just be chosen by the mood that you are in at that certain time of day because moralities accepted at one time may fail to be accepted at another time. What is it for a group or an individual to have a particular morality? In some ways it is like having a particular language with a particular syntax (The arrangement of words and phrases to create well-formed sentences in a language) and also how we use certain vocabulary. Your morality explains something about the way you act and about the way you react to the actions of others. In my opinion moral relativism is very contradictive and a good example of this would be law enforcement within America because we and they say â€Å"murder is wrong† and their solution is to murder the murderer via execution. We say â€Å"theft is wrong† and then take taxes from people without consent. If someone doesn’t pay taxes and even resists then they will be judged as being morally wrong even though they are doing moral wrongness themselves. Moving on, normative ethics is the main concept of moral relativism because it is the examination of issues of right and wrong and how people justify the decision they make when faced with situations of moral choice an example of this would be the ten commandments because they are a set of rules to stop us from being miss lead in life. In addition a great example of this would be when morality is determined by situations, for example, lying is wrong. But lying to the Nazis where the Jews are is right. Since situations are relative and changing, then morality is relative and changing, however morality is not always determined by situations but conditioned by it for example murder is wrong, but one must murder someone for self-defence. So therefore this situation makes a deed right, Killing for self-defence makes killing not murder. Therefore killing for self-defence is not wrong. Another point people think is true is that good intentions is enough. It is not. Hitler had good intentions, but his actions were not. A good intention can make a deed good, but a good intention does not make a bad deed good.

My Country Nepal Essay

Culture is embedded in the high peaks of Nepal, tradition flows with its rivers, art traverses through its valleys and religion lies in the heart of its people. Nepal, in short, is a country where art, culture and religion are a part of life of the inhabitants. People celebrate every moment with aroma, adding novelty to the traditions without affecting their essence. Art of Nepal The art and architecture of Nepal is deeply influenced by the religion. Unique craftsmanship can be found in temples, architecture, shrines, fountains and the design of religious objects. Art and religion is so deeply interlocked that it is impossible to separate the one from the other. All art forms express both Hindu and Buddhist iconography. Buddhism in Nepal Buddhism, the fourth largest religion all over the world, has strong roots in Nepal. Buddhism in Nepal dates from the birth of Siddhartha Gautama himself, therefore Buddhist influences are evident on the culture of Nepal. Nepal is the meeting point for Indian and Tibetan Buddhist traditions. Culture of Nepal The culture of Nepal is a assemblage of music, architecture, religion and literature. This mountain kingdom is multi-ethic and multi-lingual. The land is rich with unique cultural groups like Tharu,Yadav, Ahir, Newars and others. Food of Nepal Nepalese are great foodies and their food varieties are hot, spicy and nutritious. Newari and Thakali cuisines are the original taste of Nepal. Otherwise, Nepalese style of cooking has been influenced by Indian and Tibetan cooking. Dal Bhat tarkari is the staple food of Nepal. Meat curries and monos are the hot favorites among the tourists. Music of Nepal The rhythm, beats, bounce of Nepali traditional folk and classical music is spiritual enough to sooth you and entertaining enough to cheer you. Music is associated with every event in Nepal, then be it birth, marriage, festivals or national events. People of Nepal The people of Indo-Aryan community are the original inhabitants of Nepal. No wonder their descendents form the majority even now. Other major groups in Nepal are Gurungs and Magars who live mainly in the western region; Rais, Limbus and Sunwars who live in the eastern mid hills; Sherpas, Manangpas and Lopas who live near the mountains of Everest, Annapurna and Mustang respectively. Religion of Nepal Religion in Nepal is not only a system of social coherence based on certain rituals and beliefs, rather it is the binding force that ties the mountain kingdom together. Though Nepal is famous, as the world’s only Hindu Kingdom, equal respect is given to other religions as well. Buddhism is the second largest religion followed in Nepal, others being Tantrism, Islam and Christianity.

Consumer Behaviour Essay Example | Topics and Well Written Essays - 2500 words - 7

Consumer Behaviour - Essay Example Therefore in this context, when a marketer wishes to grow and prosper then it’s necessary for him/her to consider the entire world as their consumer. This is true for products as well as services. Marketers majorly aim at improving brand image through several avenues. In most cases, the marketers aim at addressing the social and psychological needs of their customers to buy their brands over their competing brands in the market. The marketers also intend to identify the sociological and psychological drives such as attention and perception drives and motivations, consumer learning and memory, personality and self-concept, and attitude formation and change. The sociological needs include the peers and reference groups of the customers, the impact of social class and culture, family, and social categorization on the buyer behavior. The report at hand focuses on the marketing mix of a brand and the means through which the brand convinces and satisfies its customers. This current research paper delves into the marketing mix of Coca-Cola, a global brand in the soft drink industry, which has been a leader of the market. The Coca Cola Company has been successful in its operations commanding a large portion of the soft drink industry. Despite competition from other companies such as PepsiCo, the company has always been firm in its operations. The marketing strategies of the company have been very influential and its advertising appealing. The Coca Cola company license or owns and markets more than 500 non-alcoholic beverage brands, mainly sparkling beverages in addition to still beverages such as juices, waters, sports and energy drinks, ready-to-drink coffee, and enhanced waters. The company serves the global market, which include Europe, Africa and Eurasia, North America, Latin America, Pacific, Corporate and Bottling

The Place of current employment Research Paper Example | Topics and Well Written Essays - 2250 words

The Place of current employment - Research Paper Example For example, in my previous employment there were various incentives such as Christmas bonuses to employees, which aimed at motivating employees. Despite the human resource policies and strategies, the interrelationships of various departments of the organization, inter-organizational relations and demographic factors have an impact on employees’ performance. The paper will seek to identify, which factors affect the performance of employees in an organization. According to Armstrong (2006), human resources are valuable assets for an organization. Understanding the issues, which influence worker performance, may be key to enhancing employee’s productivity and morale. Organizations formulate strategies of providing excellent work environment in order to attract and retain the best employees. These strategies should address those factors that affect the performance of workers. These factors may be within or outside the company, including those factors emanating from the employee’s personal lives. The paper will discuss the following factors as determinants of employees’ performance. These factors include ability, knowledge and skills, feedback, environment, standards, and motivation. Motivation is the key of an effective organization to sustain the stability of the work in a strong way and help the survival of the organization. Motivation is discovering a requirement inside the workers and assisting to attain it. Motivation enables employees to widen their skills to meet the organizational objectives. Motivation drives human beings to achieve their objectives and company objectives through each challenge and limitation they experience in their workplace. The need of accomplishment leads in a desire to put extra effort to have something done better and the desire for success. There are three internal forces that influence an individual’s behavior; direction, intensity, and persistence. In terms of direction,

Consumer Coffee Consumption Preference in the Netherlands Research Proposal

Consumer Coffee Consumption Preference in the Netherlands - Research Proposal Example On average, the Dutch consume 3.2 cups of coffee per person everyday according to 2006 statistics making them the second largest coffee consumers after Scandinavians, and although the average is 13 percent lower compared to a decade earlier in 1996, the approximate coffee consumption is significantly high compared to other countries (de Bontridder). Coffee is substantially popular beverage in Netherlands, making a study into factors influencing the popularity, consumption, and preferences important especially for marketing groups wishing to segment the market. Compared to other countries, the Netherlands coffee consumption average is second to Scandinavian countries drinking approximately 4.3 cups of coffee per day between 2002 and 2006, with Finland topping the coffee consumption list at 5.4 cups a day (de Bontridder). In the same period, 2002-2006, eastern and southern Europe registered the least coffee consumption, with southern Europeans drinking approximately 1.9 cups per day a factor associated to higher tea consumption and preference. Various reasons exist, influencing people towards coffee consumption in the western countries, with the two primary factors according to Gelder, Buijsse, Tijhuis, et al being the psychoactive stimulation affect of caffeine content in the coffee and improvement of cognitive performance (Gelder et al 226). Most people in the western countries begin their day with a fresh cup of coffee, essentially to be fully awake for the rest of the day, and be able to maintain coherence in thought because coffee stimulates their brains. Notably, the association of coffee and better cognitive functioning is attributed to the caffeine factor, which enters the blood stream and acts as a stimulant causing alertness in body and mind. In a study conducted over a ten-year period assessing whether coffee consumption influences the cognitive decline in elderly men, the researchers identified variables that influence coffee consumption, which included education, height and weight, gender, physical activities, age, and lifestyle with participants from Finland, Italy, and the Netherlands. Considering age as the relevant variable in this discussion, the findings showed that age was inversely associated with the amount of coffee consumed (Gelder et al 228). The highest consumption was more than 4 cups per day, associated with people aged 74.8 years with a deviation of 0.4, which was the youngest group among the elderly participants, while the least consumers were aged 77 years (Gelder et al 230). In the same study, the Dutch came up as the highest consumers, whereby out of the 336 Dutch participants, 202 drank more than three cups per day compared to 77 of the Fin participants. Another study that shows agreement with the study by Gelder and colleagues is by Luciano, Kirk, and Heath et al, investigating the genetic and environmental influences on tea consumption and finding a common relation with those of coffee consumption. The study participants were 1796 Australian identical twins and 2013 non-identical twins aged 16 to 87 years. The study tested the number of cups of coffee and tea the participants took in a day, and the results showed a negative association of age with coffee preferences but a

Cash Flows Analysis and Financial Statements Assignment

Cash Flows Analysis and Financial Statements - Assignment Example Since the employees require stability of tenure, they would not want a situation whereby the company doesn’t guarantee their jobs. The management is interested in this information since it would want to know its performance and review the weak points which need to be improved. The information is important to the management since it needs to provide periodic reports on the company’s performance. The potential investors need to evaluate whether the company is a good investment opportunity. Without proper information, the company could not be an attractive investment opportunity since it would lack transparency. Eventually creditors and suppliers need to evaluate the financial information in order to find out whether this company is credit worth. They would want to find out whether they could extend credit facilities in terms of money or goods. Question 2: Most of the financial information is usually published in journals, magazines and annual reports. Some of these report s are usually given during the annual general meeting to the shareholders and potential investors. Other sources which can be utilized could include online sources such as the company websites or online journals and magazines such as www.businessweekly.com. This information evaluates in a snapshot the riskiness of the company and whether it is advisable to invest in it. other analysts normally obtain this information in order to try and predict the future performance of the company either in the short or in the long term. Question 7: Ratio analysis was formulated to basically try and provide a synopsis of the company’s performance. Ratio analysis is obtained through dividing very important to the organization since it basically evaluates the company’s financial statements and provides recommendations. Ratio analysis also tries to judge a company’s efficiency while locating the weaknesses and coming up with action plans. Ratios form a very important tool in terms of comparing different companies and their performance in the industry. Question 15: Managers tend to utilize the market value ratios in different manners such as in instances of potential mergers and acquisitions. These market value ratios such as price earnings ratio and book value ratio normally impact on the performance of management. When these ratios are high, it indicates that the management is doing a good job while if they are low then the converse is true. The managers could affect these ratios in an indirect manner since these ratios depend on the perception of investors. Much of the impact on these ratios is usually from the outside world hence the impact of managers could be curtailed and limited. Question 16: This is not usually possible since the management usually have the ability to manipulate financial information to portray the company’s image in good light. The seriousness of this practice usually ranges from interpreting accounting rules favorably to a s ituation of fraud. The function of auditors is to try as much as possible to prevent this practice leading to mis stated financial information. In some circumstances, the auditors are the ones who perpetrate this practice by deceiving the public in order to gain fame with the management of the client firm. QUESTION 25 (A) PROTEK COMPANY LIMITED COMMON SIZE INCOME

Research Proposal Approach Essay Example | Topics and Well Written Essays - 500 words

Research Proposal Approach - Essay Example The formulation of organization’s strategic plan does not necessarily mean it is pursuing strategic alignment (Akpan, 2007). Therefore, this study seeks to align Walmart’s strategic plan with its operations. Strategic alignment in this study means the alignment of company’s goals with internal and external factors to earn competitive advantages. The objective of this strategic alignment is to enhance Walmart’s business operation and it plan. It will make the goals clear, flexible, attainable, and in line with the overall company’s objectives. This study will attempt to align Wal-Mart’s mission, vision, and people strategies and value statements with the proposed strategic plan. Walmart’s mission is â€Å"Save money, live better† and its vision is â€Å"respect for the individuals’ service to our customer and striving for excellence† (Walmart, 2015). Also, there are value statements such as â€Å"Everyday Low Prices (EDLP)† (Walmart, 2015). This study will start by defining Wal-Mart because it will be the focus of the strategic plan. It is a secondary research. The secondary research draws heavily on available data (Akpan, 2007). There are two types of information that are needed for the purpose of strategic planning. The study requires internal environment data and external environment data. The Wal-Mart’s internal environment entails factors and characteristics that indicate its strengths and weaknesses. The sources that will generate this information include company’s financial statements and reviews, and employees views from previous studies. Employees’ views are important because they will make the study not to disconnect the strategy and operational reality. The external environment entails factors and characteristics that indicate Wal-Mart’s opportunities and threats. The sources of that will generate data and information for external environment analysis are statistical studies academic institutions, trade

Malnutrition Disease Process Essay Example for Free

Malnutrition Disease Process Essay Causes: There is a wide variety of causes of malnutrition. An elderly person with dementia may forget to eat or to buy food. Poverty may cause a lack of food or lack of nutritious food. People in third world countries often do not have access to healthy foods. Other causes may be alcoholism, excessive dieting, throat or mouth cancer, decreased mobility, malabsorption, dialysis, fistulas, corticosteroid or oral antibiotic use, hypermetabolism, burns, trauma, or a lack of oral intake for 5-10 days for a variety of reasons. Incidence: Incidence of malnutrition in America is low, thought to be as low as 10% nationwide. Death from malnutrition in our country is extremely rare. Worldwide death from malnutrition among children under age 5 is thought to be as high as 50%. Prognosis: Prognosis is very good for patients with malnutrition in America. Most incidents are temporary and are a result of another condition. The malnutrition is very treatable with food, nutritional supplements such as Ensure, or parental feedings depending on the cause.

Small Business Franchising Options

Small Business Franchising Options Investigate Evaluate Small Business Franchising Options This assessment informs regarding the franchising options in favour of small business. I have taken Bakers Delight franchise chain in this assessment task. Over here I have discussed about the various types and concepts of the franchises. Further it tells how the business ideas are suitable for business. It also tells about the possible cost structures. It mentions the responsibilities of franchiser and franchisee. Task : 1 Integrated business operation is when an existing business adds other company products into their company may be as a strategy for connecting to align operations and strategy with the organizations money performance. By approaching the design and strategic management of these elements during this manner, its able to maximise the profit generated by the operation, to minimize the waste and normally permit the business to perform effectively. Single unit franchising is the most likely place a brand new entrepreneur can begin. In this type of franchise, the franchisee would only be responsible for running one unit. However they would be tremendously involved with all of the everyday operations of the business. Bakers Delight bakery is one of the best example of these kinds which deals with only Bakery products. Manufacturing franchises offer a company a right to produce goods and services using the manufacturers name (As Bakers Delight product). According to Franchise Perfection, many food and beverage companies are considered manufacturing franchises. These types of franchises might be considered wholesale or distribution companies as well. In this form the franchisor supply the whole materials as well as product to the manufactures. After that they produce the product according to the franchisee agreement along with sale of product to anyone other than a standard consumer. Manufacturers sell their product sprightly to the buyers. They can sell their product to small individual purchasers. Retail is the deal of goods to end users, not for resale, but for use As well as use by the purchaser. The retail business deal with it at the end of the supply chain. Makers sell bulky quantity of goods to vendors, and dealers effort to sell those same quantities of products to consumers. Wholesale is a bulk sale by a manufacturer or distributor to for resale to a retailer. Retail is any sale to an individual or company for end use. This is the point to reach to the customers a wholesaler buy the product from manufacturer then he sell to the retailer and then product reach to the customer. A franchisor that sells goods to the shoppers, As opposed to a trader or provider, who normally advertise their products to commerce, is called retail product. A retailer purchases goods or products in huge quantity from manufacturers directly or via a wholesaler then sells smaller quantity product to the consumer for a earnings. Retailing can be done in either fixed locations like stores or markets, door-to-door or by delivery. In franchise, a Retail service is that provide goods for sale to consumers. All the customers depend on service. If the service is excellent, then franchise until the peck point. (answer, 2017) (wipro, 2018) The franchisor markets a unique business system under a trade name and franchising adopt the standardise procedures to run their own business. It needs to have certain key characteristic to assess viability of franchise from business idea. Intellectual property is a juridical concept which refers to creations of the mind for which exclusive rights are recognized. Under intellectual property law, owners are granted certain exclusive rights to a variety of intangible assets. Intellectual property rights may include copyrights, trademarks, patents, industrial design rights and trade secrets that franchisor own. Franchises are directly linked with individual franchises ,an individual enterprises have their totally free own business, For example soft drink franchises Bakers Delight have contract with franchisor ,a franchisor not allowed to change about quality ,price as well as trademarks. Even advertisement, individual franchisee can change anything with the permission of franchisor. If we are doing business we need to know about terms and condition .it is primary step to make business, if we know the term then we can manage business, For example provided the franchise is operating with the terms and Condition of contract that franchise can help to develop your business .they organize well, and make easy to do business.Services over here we must have Operational Manual, and we must follow this exactly to produce the goods and service. Single unit- carrying the franchise business in a particular area as well as conduct operations. After proven performance, the franchise can request for additional areas. Mufti unit franchise buying of 2 or 3 unit at the initial stage of franchise itself. The importance of marketing and selling financial products and services in a responsible way has been reinforced by the turmoil of the past few years. It is absolutely vital that we provide clear and transparent information on our products and services which is easy for our customers to understand, some of the marketing which we share with other franchises and some of marketing we done ourselves. The franchise, on I am working, is Bakers Delight. Bakers Delight has retail type franchise. In this type of franchise Bakers Delight supply the raw material to the manufacturer then they produce the product under franchise agreement logo. Bakers Delight stores sale the material to customers its mean that a franchise make the direct sale. In this organization retail there is no agent between retailer and the customers. A business idea is a concept which can be used for commercial purposes. It typically centres on a commodity or service, that can be sold for money. There are several methods for developing and testing a business idea. The ability to come up with a business idea can be transformed into a viable business, where ideas supported by feasibility and a business plan can then be sold to interested investors, firms, and interested parties for a lump sum or a management contract, or as agreed. Business ideas, if introduced at the right time, when demand for such service or a product introduced by the idea is expected to surge, can lead to a very profitable business. Regarding product or service, Bakers Delight have to plan about availability of product and service in future similarly they plan about the how much stuff they need in future and how much man power they require in future. It all will need in future for Bakers Delight. Track Record delivers a fusion of practical audit skills with unique supporting IT systems, natural resource traceability expertise. The market goodwill of a Bakers Delight, if a Bakers Delights finance record was good or bad, they are paying their liability and debt properly this all think is a track record of company. It means a company like Bakers Delight, they have their own product standardization and people easily know about their product and there quality of product is too high that all things is the effort for success. Bakers Delight offe rs hands-on support and proven business procedures and systems, to assist in managing your business to success. Location of each Bakers Delight investment in land for outlet or rent, Vehicles for material supplying -purchase, Warranty and guaranty claims, Salaries of Bakers Delights Staff. Starting a new business is risky. One of the biggest benefits to franchising is marketing. The franchiser of Bakers Delight can prepare and pay for the development of professional advertising campaigns. National marketing done by the franchiser benefits all franchisees. In addition, the franchiser can provide advice about how to develop effective marketing programs for a local area through a cooperative marketing fund, a franchiser also provides training for the franchisee. This is especially important if the concept is complex. The franchisee pays an initial fee and an ongoing royalty to the Bakers Delight franchisor in exchange for a proven business operation and identity. Benefits of this package include the franchisors name and its product line, marketing techniques, production and administration system s, and operating procedures. A second option is to pursue a product or trade name franchise in which the franchisee becomes part of a franchisors distribution network. These affiliate franchises are thus able to pool their assets together for purchasing, advertising, and marketing visibility purposes. In Bakers Delight franchising, franchiser by building a successful brand through marketing, good practice and innovation creates goodwill which is utilized by the franchisees to further give the goodwill and add value to the business. As the business grows and market recognition increases, the goodwill coming to the business will also increase. Goodwill therefore is an important component when valuing a business and should be evaluated and protected. Goodwill can be most easily be defined and protected by gaining Registered Trade Marks for the trading name and logs of the franchise. While a payment to employ a trademark license is a royalty, it is accompanied by a guided usage manual, the use of which may be audited from time to time. However, this becomes a supervisory task when the mark is used in a franchise agreement for the sale of goods or services carrying the reputation of the mark. For a franchise, it is said, a fee is paid, even though it comprises a royalty element. The additional resources associate partner scheme offers new recruiters or experienced recruitment consultants a one step to run their own recruitment desk and retain all of their billings. Franchiser should supply the products and services for the brand as a whole, including research and development of new products and services. It is a proven system of doing business. It is also important to maintain the standard of the product among all the franchisees. Selling quality products in one location and less quality in another is not ok and can ruin the reputation of your franchise. (definations, 2001-2017) (drone_pilot, 2016) (uk essay, 2003-2017) (uk essay, 2003-2017) Customers expect each franchise to be the same and provide the same service and quality regardless of where they are located. It is important to maintain a high level of support and training for each franchisee as not all will have experience in running a business. Additionally, there may be some aspects that need support from other people, such as financial support or legal support. Its a good idea to have a network of trusted professionals around us that franchisees can also use. The most important aspect of running a franchise business and it is the franchisor that is responsible for maintaining consistency through everything in the business. As the business owner, it is his responsibility to make sure all franchisees have access to promotional products. This includes, but is not limited to: posters, flyers, brochures, competition entry forms, loyalty cards and promotional giveaways such as badges or buy one get one free coupons. This is so franchisees offer the same promotions an d discounts regardless of where they are. Of course it is always great to put a spin on the marketing products to suit their environment but making sure franchisees are always offering the same thing is very important for the customer. It is a main function of franchiser that they has in the new endeavour is as an investor into business. they will need to invest financially with an initial franchising fee, but also be prepared to pay any additional costs that might be necessary to get the business up and running such as equipment costs. Also, there will be ongoing royalty fees that he or she will need to be aware of. Give a copy of the franchise agreement, other contracts and the franchisors financial statements. (Small Business Administration) The franchisor, however, cannot, under federal law, make claims concerning the amount of money you will make. The UFCO (Uniform Franchise Offering Circular) will disclose estimates of all initial start-up costs. After establishing the context, the next step in the process of managing risk is to identify potential risks. Risks are about events that, when triggered, cause problems. A franchiser has tope based on the best available information, be tolerable, has ability to take human factors into account, to be transparent and inclusive, to be dynamic, iterative and responsive to change. The Franchisee is ready to start a new business, but may not have enough experience in running a business to be comfortable starting one from scratch. (ESDmodule2011.pd, 2017) (Small Business Administration) Most new businesses have a fairly high failure rate-sometimes due to mistakes made by inexperienced business owners, other times due to unexpected conditions in the market. What the Franchisee is looking for is a leg-up in starting a business so they have an increased chance of success. This is exactly what purchasing the right to use an existing business system and Bakers Delight brand name provides them. Franchises have to run your business according to their standards of Brumby regarding products and services. Consistency from store to store is what brings customers into franchise businesses. A customer should expect to get the same product or service from Bakers Delight brand name regardless of which building they walk into. If one outlet doesnt do it, other units suffer. Franchisee have to fulfil their capital requirement in business capital requirement is the type of fund which a business needed to be set up so that the responsibility of their franchisee to fulfil all the basic need of capital. Likewise capital is needed for purchasing machinery for business and for daily revenue expenditure for business franchisee have no right to hide any type of capital requirement. That the duty of franchisee to pay proper royalty to their franchisor they have no right to hide any financial information to their franchisor. Royal payments: The key responsibility of franchisor to pay their earn royalty at proper time likewise if a franchisee get a profit of $10000 and there royalty in 25% so it the responsibility of franchisee too pay $2500 at a proper time. They are not allowed to do any manipulation of account they have to pay royalty properly at proper time. There is the proper commitment between franchiser and franchisee they have to be honest to their commitment and have do business in legal term and condition franchisee have to commit about the responsibility of their work and they have to agree to their commitment likewise commitment to do business for ten year w ith franchisor. Franchisee have to age with franchiser to fulfil all sort of operational requirement to their business like wise they have to do all daily operation of the company likewise doing daily manufacture process of the company and that the key responsibility of a franchisee to fulfil daily operational requirement of business. Franchisee have to do all sort of marketing requirement they have to buy all daily raw material from market and any sort of marketing like advertising of product etc have to do if franchiser want it. That the essential role of franchisee to inform the franchisor of the total sales and about money and about the amount of royalty franchisee also able to report the amount of raw material used in the industry and much more what are the raw material should be in the business. There is a fair limitation of franchisees that how much they will be involved in the franchise business, some have already set rules about incorporating some rules. TASK : 2 Executive Summary In this report, we are going to discuss regarding the strategies required to enhance the operations of franchise as well as demonstrating analyzing the necessities through different tools of presentation. Moreover we have done the comparison as well as evaluation regarding the operations of the franchise. This assignment hold huge information and description of factors which are consider for the set up as well as for the success of any kind of franchise. I have chosen Bakers Delight an Australian franchise Company for my assignment. It will provide us the thoughts information to value how franchises are getting developed as well as their working formula. Help of comparison is taken to describe the factors clearer to the reader. Moreover this report has the checklist of the activities done by the franchisor and the franchisee I running the franchise which will the reader to understand the role of both more clearly. Introduction Bakers Daylight is a Australian-owned bakery franchise chain with outlets in Australia, New Zealand and Canada. Todays date Bakers Delight is running in more than 700 places. They are getting excellent response from all locations because they know very well that how to win the heart trust of their customers. They straight focus on their quality. This topic will help us in investigation evaluation small business franchising options, Identification of the core elements of the business franchise ventures, Determination of the essential requirements for establishing franchise business operations and the evaluation of franchise proposals. (WikiVisually) (bakers delight, 2017) In 1980, Roger and Lesley Gillespie started Bakers Delight in Hawthorn, Melbourne for the first time as we can say the origin of Bakers Delight is from Melbourne. They selected this name because they trust that each loaf, each roll, each pizza and bun should be a delight to bake, a delight to consume as well as the service you receive is delightful. Nowadays you can found Bakers Delight nearly in 700 locations across four countries. Thats a lot of bread being baked fresh and delivered to a lot of happy customers In 1995 November they went global for first time since they started, direction towards the Tasman for opening their first Bakers Delight branch in Auckland (New Zealand), till the end of year 2000 400 bakeries open across Australia New Zealand by Bakers Delight. Bakers Delight has been supporting BCNA (Breast Cancer Network Australia) for more than 15 years and has raised $15 million so far. Franchising is a growth strategy as a mutually-dependent joint venture of the Bakers Delight franchisor and Franchisees. The franchisor franchisee themselves with in view of their mutual achievements. To achieve this goal of Bakers Delight, the commitments of the parties, all through their relationship, based on central policy principles. The principles apply to the relationship linking franchisor franchisee, as well as the relationship of the master-franchisee sub-franchisee. From their classic loaves and famous hot cross buns, to crusty artisanal sourdoughs as well as breads baked fresh every day. Full of flavour and made with love, they use 100% pure ingredients for making their products. They are passionate about local communities. Thats why their bakeries donate any product left at the end of the day to local charities and community groups making sure fresh bread goes to the folks that really need it. Bakers Delight is a large Australian owned bakery started in 1980. Bakers Delight can be found in more than 700 locations across Australia, Canada, USA and New Zealand. Thats a lot of bread being baked fresh and delivered to a lot of happy customers. As there are 27 outlets of Bakers Delight available in New Zealand and its business performance is increasing day by day. Bakers Delight can be found in more than 700 locations across Australia, Canada, USA and New Zealand. Bakers Delight is in the top 500 private companies for 2014. From past 36 years, Bakers Delight tried each day to deliver best products to their customers and achieved success in winning the hearts to their customers. Their vision is to be the worlds best fresh bread retailer, Mission is to deliver quality bread, provide superior service as well as create delight for all stakeholders, and Values include having a passion for fresh, delightful bread, creating delight for all stakeholders, ensuring a win-win environment for all stakeholders and living and breathing innovation. (sportstg) The main competitors of Bakers delight are Hollywood cafe, Brumbys as well as Panettone. The main competitor of Bakers delight is Woolworths which is more known brand and older than Bakers delight. But in some areas Bakers delight doing good Bakers delight giving online services to their customers but Woolworths is not started their online services yet. Woolworths have a good name in United Kingdom with over 800 stores 30000 employees. It is successful, popular own-store brand such as Lady Bird, Chad Valley. We support every move of our franchisees, with our hands-on support with our proven business processes and systems to run every day of the bakery. In the last 36 years the development and improvement of our performance. With their extensive training and ongoing job opening your own business, reliable work and more about the subject. Each franchise dedicated, passionate, full of dealers is part of a strong community. Our meetings, planning education, competitions and local events organization, you can share ideas and insights. We have an experienced marketing team to assist you at the national and local level. Our support office constantly searches for new operating capabilities, developing new products, targeting new markets and refining online platforms. In 1980, Roger and Lesley Gillespie started Bakers Delight in Hawthorn, Melbourne for the first time as we can say the origin of Bakers Delight is from Melbourne. Nowadays you can found Bakers Delight nearly in 700 locations across four countries. There being a lot of freshly baked bread and a lot of happy customers In May 1,1980 Bakers Delight was founded by Roger Lesley Gillespie in Hawthorn, Melbourne. By 1990 20 bakeries operating in Victoria, In between 1993-1994 Bakers Delight expanded nationally and opened in Sydney, New South Wales, Brisbane, Queensland and Perth and west Australia. In 1995 November they went global for first time since they started, direction towards the Tasman for opening their first Bakers Delight branch in Auckland (New Zealand). In end of year 1996 225 bakeries open across Australia New Zealand, in next four years they across 400 bakeries. In 2003 Bakers Delight opens in Canada under the COBS Bread brand. Over 600 bakeries operating across three countries in 2004. Bakers Delight celebrated their Silver Jubilee in 2005 for delivering fresh products continuously winning the hearts of their customers from last past 25 years. In 2015 raise $1.79 million for BCNA. Taking total to more than $15 million. Till the end of year 2016 they are operating nearly 700 bakeries across four nations. Bakers Delight made a good brand name with their 100% pure products in the market; they extremely focus on their quality because better quality touches the heart of their customers which make them their loyal customers. Since 1980 they are getting big and better each day. Every day they bring fresh products to their shop for their customers and if some products left back in shop till evening then they directly send those products to charities. Bakers Delight has gain impressive progress in its sales and popularity. Looks after its review of the information provided by the franchise as a franchise is able to invest the money rather than running a good business. Over the past 36 years with over 700 bakeries in Australia, Canada, USA and New Zealand, Bakers Delight is known as Australias Most Successful Bakery Franchise. Provides a dedicated support team group marketing advertising campaigns, public relations, research, and design as well as product development. Bakers Delight known well for its strong brand name, company owns many logos, trademarks, tag it is really helpful to support the franchise to fulfill its brand image, its marketing goals for its strong brand name which is really helpful to support franchise to meet its marketing goals. Franchise purposes, communication may break down geographically as well as the franchise, create a relationship. Communication between the franchises should be clear and consistent. There are several franchises have these communication processes channel to meet their goal and targets, they are as followings: Immediately return calls Internet websites A point person for each franchise vendor Franchise network conference-calls To keep records of every sale through advance system in store outlet First of all we have to known the idea of our franchise for the reason that it can be depend on the site location. The places where we are going to open are retail store should be on the desires part of street. It should be on the main street, in the reach of potential customers and there should be parking space as well. There are few things we have to keep in mind before opening a franchise and they are as followings : That place should be competitors opponents free Must have enough potential customers It is necessary to examine traffic patterns around that specified location Keep in mind that you should be able to afford the place for you which you are looking for Line of basic infrastructure around the area, sewerage, water supply, should be located on main road and electricity connections The store should be around any mall, market or any other big place TASK : 3 Franchising is more secure than your own start-up, does not mean that its risk-free and hence it is important that you research yourself well, franchise, franchisor and market. Once deciding about Bakers Delight franchising, one person is thinking about buying franchisees with franchisors in the next phase. The situation of the franchise should also be considered. A person should not only see the business in relation to his competitors but also evaluate the possibilities for the industry. Factors 1 2 3 4 5 Comment Range, availability ,and quality of product and services à ¢-  Bakers Delight provides wide range of product and all fresh that supports healthy life style. Ideas and intellectual property à ¢-  Bakers Delight offers high reputation brand name but only in two countries. Franchise area and territory rights à ¢-  Bakers Delight has owned 40 percent bakeries by franchisees with more than one site and not enough territorial right Distribution arrangements à ¢-  Bakers Delight began as a single bakery in Australia, and now has over 700 bakeries in four countries. Marketing and promotion support and requirements à ¢-  Bakers Delight provides moderate marketing support and promotions in Outlets as well. Royalty levels responsibility à ¢-  Bakers Delight has a very high royalty percentage of customers. Legal and regulatory requirements à ¢-  Bakers Delight is a quality business with best practice process and documentation around its franchise system. Training support à ¢-  It provides for Franchisee and Bakery staff development programs. This is also supported by off the job course and seminars. Operational support à ¢-  Operations it has specialist support staff across all four nations acting as a business resource with expertise across numerous fields. Administrative support à ¢-  Bakers Delight provides financial assistance including roistering and payroll systems, negotiating bakery public liability insurance. Pilot operation opportunities à ¢-  Brumby provides support and good procedures and systems, to assist in managing the business to success. Factors 1 2 3 4 5 Factor which we evaluate A à ¢-  Franchise purchase price and payment : franchise are more expensive to invest and pay the purchase cost is reasonable compared to other competitive franchise B à ¢-  Franchise purchase cost and payment : Bakers Delight is one of the bakeries known among business and franchise fees are very impressive for a new franchise. C